The R One and Only…
One Original
This is where it all started, where the world changed for supersports riders. Unleashed in 1998, the original R1 was such a leap forward in sports bike technology that journalists from all over the globe acclaimed the machine Motorcycle of the Millennium. And it’s been getting better ever since.
One Mission
The mission is super performance and the R1 fulfils that mission with dazzling effectiveness – Yamaha’s super engineering delivers super handling, which delivers the best-balanced supersport ride in the world. This is Mission Incredible and it’s mission accomplished.
One Aim
Yamaha’s team of engineers had a straightforward attitude to the task of creating the world’s most acutely balanced supersports motorcycle – there would be no compromise in producing a machine totally at one with the rider. That theme runs throughout the R1 and explains the latest model’s unique tautness and unrivalled ability to give perfect feedback.
One Vision
The R1 wasn’t the world’s first supersports motorcycle but it rewrote the rules on sports bike design. Its unmistakeable razor-edge profile perfectly mirrors the machine’s character, captivating hearts and minds all over the world. And like all true style icons, the R1 has influenced design way beyond its own.
One Emotion
This feeling is unique; this is why you own an R1. It’s a feeling that fills your senses every time you look at the bike, every time you ride it and all the time you own it. It’s a feeling of exhilaration, a feeling of freedom, a feeling of knowledge that you own the king of supersports bikes.


