Creating product performance that appeals to human sensibilities. That’s the principle used by Yamaha Motor when developing motorcycles and scooters. We value human perceptions more than hard spec numbers.

At the root of this philosophy are Yamaha’s Smart Power ideals. Smart Power is about looking to electricity and other alternative power sources – to produce vehicles which combine environmentally-friendly performance with completely new kinds of riding pleasure.

It is a concept that might, for example, take the design freedom allowed by the structural simplicity of an EV (Electric Vehicle), or the start-up acceleration potential of an HEV (Hybrid Electric Vehicle) – then turn these qualities into new forms of enjoyment or surprise.

Yamaha Smart Power solutions can be seen at the 41st Tokyo Motor Show in the following concept models